A database is a central repository of information that provides system administrators with the power to organize and manage large amounts of data in a highly accessible and flexible way. Modern applications and services rely heavily on databases, from e-commerce shopping carts to social media feeds and from customer profiles to financial transactions. Even the currency we use is stored as electronic information units in databases.
When used correctly, databases are the foundation of a robust data architecture that helps to improve efficiency, agility, and scalability. They help us find insights faster, streamline workflows, and make smarter decisions. They can also save time, money, and headaches for business professionals.
The most important aspect of a database is its capacity to handle massive data sets. This is why online services like Google that deal with terabytes of data on a daily basis need databases to function.
There are many different kinds of databases, but all of them share a similar structure. They contain data that is logically structured into discrete tables that can be joined together by specific fields (called foreign keys) to create complex relationships. Databases are also able to define rules and access permissions for different parts of the data, so that only authorized users can see certain information.
Whether you are looking to store transactional data or analyze historical sales and other analytical data, Fivetran can help you connect your various data sources to a powerful and secure database that will allow you to easily centralize and extract meaningful insights. To learn more about how Fivetran can help you with your data integration needs, click the button below to start a conversation with a member of our team.
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